PulsePoint™ is a content creation and media technology company that owns one of the largest independent programmatic exchanges in the industry. Leveraging our proprietary content and audience targeting technology, the company delivers both programmatic and content marketing solutions to the right audience at scale. PulsePoint™ reaches more than 167MM unique users every month (comScore, 2013) and manages more than 4 billion ad transactions across its transparent exchange every day. Investors in the company include Draper Fisher Jurvetson (DFJ), Gotham Ventures, New Atlantic Ventures (NAV), Investor Growth Capital, Updata Partners and VantagePoint Capital Partners.
- PulsePoint delivers a spectrum of services, including data management and media mix optimization, content distribution, contextual ad exchange capabilities, RTB and crowd sourcing.
- The company’s real-time, patented technology powers the digital marketing success for each of the agency holding companies and thousands of leading brands and publishers.